Copywriter Needed!

Full-time, permanent role, Retail brand, Edinburgh - up to £35k

Are you a creative and detail-oriented writer with a flair for crafting engaging content? We're on the lookout for a skilled Copywriter to join one of our clients, within their collaborative marketing and e-commerce team. In this role, you'll create impactful digital and offline content that enhances the brand, engages the audience, and drives customer loyalty.

Key Responsibilities:

• Develop persuasive and creative copy for a variety of platforms, including websites, blogs, email campaigns, social media, product descriptions, and in-store materials.
• Produce educational and exciting content that showcases the products and highlights the expertise within the retail industry.
• Work with the marketing and e-commerce teams to align content with brand strategy and objectives.
• Research industry trends and competitor activity to keep content accurate, up-to-date, and engaging.
• Edit and proofread all content to ensure accuracy and adherence to brand guidelines.
• Monitor content performance and implement improvements based on insights.
• Optimise web content for SEO, address technical issues, and enhance overall site performance.

About You:

We're seeking someone with the following skills and qualifications:

• Proven experience as a copywriter, ideally with exposure to both digital and offline channels.
• Exceptional writing, editing, and proofreading skills with a strong eye for detail.
• Knowledge of SEO and content optimisation techniques.
• Familiarity with digital marketing platforms and distribution strategies.
• The ability to research and simplify complex topics for a broad audience.
• Creativity, a passion for storytelling, and a proactive mindset.
• A team player who can also work independently to deliver high-quality results.
• A degree in English, Marketing, Communications, or a related field (preferred).

Join a fast-paced, supportive team that values innovation and creativity. If you're ready to take your writing skills to the next level and contribute to a growing industry, we want to hear from you!

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